MarketingExperiments, a research group that focuses on optimizing sales and marketing processes, has just released their Quarterly Research Journal for the second quarter of 2010. The researchers at MarketingExperiements take a scientific approach to sales and marketing by conducting measured tests of user interaction, social media, landing page effectiveness, and more.
The Q2 2010 Research Journal contains 131-pages of valuable data including 4 research articles featuring 12 experiments, 21 “how-to” articles, actionable lead generation advice, and social media guidance. The best part is that you can get your free PDF (4.87 MB) copy by clicking here.
[via MarketingExperiements]